Local Sales Trainer – Retail Experience (Munich)

About the role

Bulgari is seeking a Local Sales Trainer to support its Northern Europe region from Munich. The role focuses on elevating client experience, sales performance and brand excellence by up‑skilling sales teams across Germany, Austria, Czech Republic and the Netherlands.

Key responsibilities

• Create and implement a local training strategy aligned with the worldwide plan.
• Plan, adapt and deliver classroom and in‑store training sessions, ensuring compliance with brand guidelines.
• Analyse store performance data and in‑store observations to develop targeted action plans.
• Adapt HQ training materials to local markets, including translation and cultural alignment.
• Design additional content to address gaps in selling skills, product knowledge and client experience.
• Partner with store managers to coach teams, onboard new staff and share best practices across the network.

Required profile

• 5+ years of experience in retail training or field coaching within a structured store network.
• Strong program management skills (planning, deployment, follow‑up).
• Effective facilitation in in‑store environments.
• Solid knowledge of local market dynamics and retail industry trends.
• Strong product knowledge and ability to translate features into selling points.

Required skills