International Marketing Manager
Swan · Berlin
Stellenbeschreibung
About the role
As an International Marketing Manager you will be the dedicated marketing lead for the German and Benelux markets, turning business expansion and partner‑growth priorities into focused initiatives. You will work closely with Partner Management, Product Marketing, Growth, Events, Brand, Communications and Content teams to deliver measurable commercial outcomes.
Key responsibilities
- Build and execute local marketing plans, identifying market, partner and customer opportunities in collaboration with Country Managers and Partner Management.
- Define and adapt campaign strategies for Germany and Belgium, localising and running campaigns across email, webinars, ads, events, landing pages, social, PR and more.
- Lead local events strategy, identify speaking opportunities, coordinate planning with central Events, Sales and Partner Management.
- Support partner growth initiatives, co‑marketing activities and end‑customer acquisition, creating repeatable partner servicing playbooks.
- Develop partner advocacy programmes, coordinate stories, assets and co‑marketing campaigns, ensuring alignment with Swan’s brand.
Required profile
- 4–5 years of experience in field marketing, campaign marketing, demand generation, partner marketing or a related B2B marketing role.
- Strong project‑management skills with a bias for action.
- Ability to manage multiple markets, activities and stakeholders.
- Fluent in German and English.
- Based in Berlin.
Required skills
- Experience with CRM systems.
- Proficiency in marketing automation tools.
- Ability to use campaign reporting tools and analyse data.
What we offer
- 27 days of paid leave.
- Monthly allowance for meal vouchers, transport and other benefits.
- Well‑being support through Moka Care.
- Hybrid remote policy (2 days per week from home).
- Annual off‑site gathering.
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Swan
Berlin
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