Marketing Manager

About the role

We are seeking a Marketing Manager to own the end‑to‑end marketing engine for a fast‑growing partner company in Germany. In a fully remote, agile environment you will design, launch and optimise multi‑channel campaigns that turn demand into measurable pipeline and revenue.

Key responsibilities

• Plan, execute and optimise integrated marketing initiatives across webinars, virtual events, guides and thought‑leadership content.
• Define campaign objectives, align them with pipeline targets and report on revenue contribution.
• Monitor funnel performance, run A/B tests and translate data into actionable improvements.
• Collaborate with sales, product and subject‑matter experts to create and scale demand‑generation programs.
• Build and maintain HubSpot automation workflows, landing pages, forms, segmentation and lifecycle nurturing.
• Design and manage email programmes (promotional, newsletter, transactional) and ensure clean data and consistent processes.
• Map buyer journeys, identify conversion barriers and improve lead quality and hand‑off processes.
• Support partner marketing, co‑marketing events and maintain a central marketing calendar with performance reporting.
• Leverage AI tools to accelerate content creation, campaign setup and performance analysis.

Required profile

• Results‑driven marketing professional with proven experience in demand‑generation and campaign management.
• Strong analytical mindset and ability to make data‑driven decisions.
• Excellent collaboration skills with sales and leadership teams.
• Comfortable working autonomously in a remote, fast‑paced environment.

Required skills

• HubSpot marketing automation platform.
• Marketing automation workflow design.
• Email marketing and lifecycle nurturing.
• A/B testing of emails, landing pages and workflows.
• Use of AI tools for content and campaign optimisation.
• Data analysis and reporting.

What we offer

• Fully remote work with flexibility to experiment and innovate.
• Opportunity to own the marketing engine and drive measurable business growth.
• Access to cutting‑edge AI tools and a collaborative, agile team.