Regional Marketing Specialist (French or German Speaking)

About the role

We are looking for a hands‑on Regional Marketing Specialist to plan, orchestrate and optimise multi‑channel campaigns across key European markets. You will work closely with sales, product marketing and digital teams to activate messaging that resonates with segment‑specific ICPs, fuels pipeline and deepens engagement throughout the customer lifecycle.

Key responsibilities

• Plan, execute, and optimise coordinated multi‑channel campaigns across email, paid social, search, webinars, events and nurture workflows.
• Build targeted campaigns for specific ICP segments in the UK&I, DACH, France and other European markets.
• Drive measurable impact on pipeline metrics such as MQLs, SQLs, CPL and contributed pipeline.
• Support account‑based marketing programmes for priority accounts.
• Manage campaigns in English, German and French, ensuring regional alignment and message consistency.
• Collaborate with local sales teams and act as the link between global marketing and sales.
• Support planning and execution of field events and regional activations.
• Analyse results, identify optimisation opportunities and report performance.

Required profile

• 2‑5 years of experience executing B2B SaaS or technology marketing campaigns.
• Hands‑on experience running multi‑channel digital campaigns with measurable funnel impact.
• Experience planning and coordinating digital and in‑person events.
• Familiarity with account‑based marketing approaches and related tools.
• Ability to manage multi‑language campaigns (English, German, French).

Required skills

• 6sense
• Demandbase
• RollWorks