Strategic Marketing & Events Lead – EMEA

About the role

We are seeking a commercially driven Strategic Marketing & Events Lead to shape and execute our marketing strategy across EMEA. This senior leadership position connects product, sales, and marketing to drive pipeline growth, strengthen the brand, and expand our presence throughout Europe and the Middle East.

Key responsibilities

• Define and deliver the overall EMEA marketing strategy.
• Lead product marketing, positioning, and go‑to‑market execution.
• Translate technical solutions into clear, compelling value propositions.
• Drive pipeline growth through integrated campaigns and programmes.
• Own and scale high‑impact events such as trade shows, conferences, and executive forums.
• Strengthen brand presence across the region.
• Partner closely with sales teams to align marketing with commercial targets.
• Manage regional budgets and optimise ROI.
• Lead and develop a high‑performing marketing and events team.
• Shape the 3‑5 year regional growth strategy.

Required profile

• Proven B2B marketing leadership experience in tech, security, or electronics.
• Strong background in product marketing and go‑to‑market strategy.
• Experience driving sales‑led, revenue‑focused marketing transformation.
• Track record of delivering regional campaigns and large‑scale events.
• Commercial mindset with the ability to influence senior stakeholders.
• Experience working across international markets and cross‑functional teams.
• Strategic thinker who can also execute and deliver results.

Required skills

What we offer

• High‑visibility role with global leadership exposure.
• Ownership of strategy, events, and commercial performance.
• Opportunity to build and evolve a regional marketing function.