Marketing Executive – Influencer Marketing for DACH Region

About the role

We are looking for a Marketing Executive to lead our influencer marketing efforts across the DACH region. You will shape and execute strategies that boost brand visibility and engage target audiences through creative campaigns.

Key responsibilities

• Design and implement influencer marketing strategies aligned with overall marketing goals for the DACH market.
• Identify, engage, and collaborate with relevant influencers on YouTube, Instagram, and TikTok.
• Build and maintain long‑term partnerships with influencers, ensuring a high‑quality experience.
• Analyse local market trends and competitor activity to uncover growth opportunities.
• Plan and launch influencer campaigns that increase brand awareness and drive exposure for partners.
• Serve as the primary liaison between YesStyle and influencers, delivering excellent service.
• Prepare regular marketing reports and track performance metrics.

Required profile

• Bachelor’s degree in marketing, communications, or a related field.
• Minimum 3 years of marketing experience, preferably with influencer or KOL projects in Germany/DACH.
• Fluent written and spoken English and German.
• Strong analytical mindset and ability to interpret data.
• Excellent organizational skills and attention to detail.

Required skills

• YouTube
• Instagram
• TikTok

What we offer

• Hybrid work model with a modern Berlin office.
• Employee discount on the full YesStyle product range.
• International environment with offices in Hong Kong, Seoul, Berlin, and Tokyo.