Team Lead Media – Performance & Brand Marketing

About the role

The Team Lead Media will own the media strategy and budget for AUTO1 Group’s consumer brands, driving both performance and brand awareness across Europe. You will lead a small international team and work closely with product, data and creative teams to deliver high‑impact campaigns.

Key responsibilities

• Allocate and optimise budgets for traditional and digital media across multiple markets.
• Lead, mentor and develop a team of 5‑6 media professionals.
• Plan, execute and evaluate campaigns on TV, YouTube, radio and other offline channels.
• Leverage industry contacts to secure premium media placements.
• Integrate data‑driven insights to maximise traffic and improve key brand KPIs.
• Connect media performance metrics with core business data using advanced analytics tools.
• Develop and implement sophisticated measurement and attribution models.

Required profile

• 7+ years of experience designing and optimising complex online and offline marketing campaigns.
• Proven leadership experience managing diverse, high‑performing teams.
• Strong analytical mindset with a focus on data‑centric decision making.
• Excellent communication skills in English.

Required skills

What we offer

• Flexible working hours and remote‑work options.
• 30 days of vacation.
• Education budget for online courses, conferences and training.
• Discounts on well‑known brands and special offers on used cars for you and your family.