Head of Growth - Germany
Butternut Box GmbH · Berlin
Job description
About the role
As a member of the German leadership team, you will help build a >€100 million business by driving market growth for a fast‑growing D2C pet‑food brand. You will own the German acquisition budget, shape the growth strategy and work closely with brand, sales and product teams.
Key responsibilities
- Take full ownership of the German acquisition budget, channel mix and growth strategy.
- Lead and mentor a team of 3+ channel specialists and agency partners across performance, influencer and ambassador marketing.
- Partner with the Country Director on forecasting, budgeting and expansion plans into new markets or channels.
- Improve payback periods, lower CPA and increase LTV through channel diversification and retention initiatives.
- Own performance reporting and communicate insights to stakeholders at all levels.
- Collaborate with global product, CRM, brand and executive teams to ensure cross‑functional alignment.
Required profile
- 2+ years leading strategic growth with direct ownership of a mid‑seven‑figure (€) acquisition budget in a D2C subscription business.
- Deep hands‑on expertise across paid digital and non‑digital acquisition channels, with a track record of building new channels from scratch.
- 2+ years experience managing a team and agency partners.
- Strong data‑analytics proficiency to drive channel optimisation and diversification.
- Native or C2‑level German and fluent business English.
- Right to work in the EU and able to commute to Berlin for a hybrid schedule (3 days onsite, 2 days remote).
What we offer
- 25 vacation days plus up to 4 extra days for tenure, plus 5 paid ‘paws’ days for personal wellbeing.
- Personal learning & development budget and monthly perks via a dedicated benefits platform.
- Discounted Urban Sports Club membership, hybrid working (2 days home office / 3 days office) and flexible hours.
- Budget for home‑office setup, dogs welcome in the office, and a close‑knit team with regular social events.
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Published 1 week ago
Expires 1 month from now
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Butternut Box GmbH
Berlin
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