Sales Team Lead

About the role

Too Good To Go, a certified B Corp dedicated to reducing food waste, is scaling its Berlin sales engine. We are looking for an Inside Sales Team Lead to build a high‑performing, data‑driven sales organisation that fuels both impact and profitability.

Key responsibilities

• Lead, coach and develop a team of 8‑12 Inside Sales Representatives, conducting regular 1:1s, call shadowing and feedback sessions.
• Set ambitious targets and embed a culture of accountability, ensuring the team consistently meets KPIs.
• Own the sales funnel, optimise conversion rates at every stage and maximise outbound activity.
• Analyse performance through CAC, LTV, payback periods and sales velocity, reporting directly to the Head of Independent Partners.
• Identify process bottlenecks and implement tech‑driven or script improvements to increase output per head.
• Collaborate closely with Marketing and Sales Operations to secure high‑quality lead flow and smooth handovers to growth and account management teams.

Required profile

• Significant experience leading high‑velocity inside‑sales teams, preferably in a fast‑growing tech or SaaS environment.
• Deep understanding of unit economics and how sales performance impacts overall profitability.
• Hands‑on execution mindset; willing to join calls and demonstrate best practices.
• Strong analytical rigor with a data‑first approach to decision‑making.

Required skills

• Proficiency with Salesforce or a comparable CRM system.
• Experience using data visualisation tools such as Tableau or Looker.
• Expertise in cold‑calling, objection handling and closing short‑cycle deals.